LAURA FARINA
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work. about.

Miracle-Gro Social
The best way to harvest summer fun? Dominate the feeds, of course.
Styled By Campaign
We encouraged the average gardener to embrace their inner supermodel with a series of editorial style high fashion stills.

Clients loved these images so much that they used them for Out of Home placements and banners in-store and across the web.
Art Producer: Sara Levi
Production: Spang TV
Photographer: Jordan Rodericks
Full Bush Summer - The bush is back and this time, it's blooming.

#BushTok re-emerged in 2025 as a viral rejection of outdated beauty standards. What started as a trend became a rallying cry for body autonomy, self-acceptance, and freedom of expression. Reality star Gabby Windey helped us flip the script: grow your garden on your own terms.

I had the opportunity to help our talented and brilliant content creator friends, Taylor To and Cassidy Orr sell in their concept to clients... and then we got to sit back and watch while the internet caught on fire.

Lurzer's Archive | AdAge | Campaign US | Little Black Book | PR Week | Marketing Dive | Pride | Them
More Summer Fun - click to see full post on Instagram
Made at The Martin Agency
CW: Darien Games
CD: Nadezhda Camperlengo
Mentors: CarrieAnna Kuldell & Leo Catanzaro